Tuesday, December 14, 2010

E-Readers and the People Who Use Them

Lots of end-of-the-year buying advice and a little bit about the e-book market

BSIG has discovered that heavy readers tend to be dedicated e-readers also.  This is even affecting paperback sales. 

The The New York Times finally caught on to the fact that e-books and romance readers are a match made in heaven.  Romance sales are the fastest growing segment of the e-book market.  When  “Maybe This Time,” by Jennifer Crusie hit the market, Amazon sold as many e-books of the title as they did hardback

Even with the bad press about iPad as an e-reader, surveys are showing that it may outsell Kindle this year.  It will be interesting to check after the holidays and see if this is true. On the other hand, I suspect that iPad buyers are wanting a dual-use device.  Ereading is only one of the things the iPad does

Oh snap!  The New York Times estimates 1.3 million e-readers will be sold over the holidays.  I tend to agree with those who say the dedicated e-reader may only be an interim device but WOW what an impact!

And get this:  eBooks Ready To Climb Past $1 Billion sold.  Is this moving faster than MacDonald's hamburgers in the early years?

The Association of American Publishers reports that e-books amount to 9% of  trade book sales.  This is a 112% increase over last year

Tim Carmody at Wired.com's Gadget lab says:  "Nook Color is the only “reader’s tablet,” straddling dedicated e-book readers like the Kindle and multipurpose tablets like the iPad. I was expecting tradeoffs. I wasn’t expecting its advantages." 

Sarah, at Smart Bitches, Trashy Books, has noted that the iPad (10") was difficult to use as a daily commute reader because of its size and heft.  Carmody has found the 7" NookColor to be much easier to handle than an iPad.  He also noted that the keyboard is the easiest to use of any software keyboard he has used. 

Books are easy to buy from Barnes & Noble.  Even better for libraries, the device is compatible with Overdrive.  If you want to read a magazine, you can get full color, including ads or read only in article mode.

Lots of evaluations and suggestions for e-reader purchases out there.  It is expected that Kindle will remain the most popular for quite some time to come.  I can't help but wonder if we are promoting our e-collections enough.  If we did, and somehow noted tactfully that Kindle can't be used with Overdrive, if the Kindle would remain on top? 

Recommended ereaders: 
The Digital Reader:
For the book-buying public: Kindle
If the reader wants to be able to use library e-books as well as purchase books:  Nook or Sony Reader Daily Edition PRS-950 are recommended.

For Kids:  NookColor
For Adults:  Kindle 3 or Sony Daily Edition

Both sources clearly do not recommend:
Nook - software still has kinks, Kindle is cheaper
Kobo - if you only want wifi, it's good.  Teleread expects the Kobo to improve, so keep your eyes out
Sony - Anything other than the Sony Reader Daily Edition
iPad - heavy, limited battery life, and hard to use outside.  The bookstore is also limited

 eReader holiday guide
The New York Times estimates that over 1.3 million ereaders will be sold over the holidays. Are you ready? Do your patrons know which ones are compatible with your service
Holiday Gift Guide To eReaders – eBookNewser
NOOKcolor: Hands-On Review and Thoughts for the Future
Dedicated ereaders the choice of heavy readers, says BSIG study
“Which ereader device should I buy?”
Survey shows Apple iPad will soon be bigger than Kindle for ebook reading

eBook Sales at 9% of Trade Book Sales from No Shelf Required

No comments: