Monday, January 25, 2010

More Random linkage

Working on a mondo presentation. Here are links to things we'll be discussing in the presentation. I hope.

2010 Horizon Report
via iLibrarian by Ellyssa on 1/17/10
profiles six new and emerging technologies which will impact education over the coming years.

10 Technologies That Will Rock 2010
via iLibrarian by Ellyssa on 1/4/10
The Tablet: It’s the most anticipated product of the year. The mythical tablet computer (which everyone seems to be working on). There are beautiful Android tablets, concept tablets, and, of course, the one tablet which could define the category, the Apple Tablet. Or iSlate or whatever it’s called. If Steve Jobs is not working on a tablet, he’d better come up with one because anything else will be a huge disappointment.Why do we need yet another computer in between a laptop and an iPhone? We won’t really know until we have it. But the answer lies in the fact that increasingly the Web is all you need.

Geo: The combination of GPS chips in mobile phones, social networks, and increasingly innovative mobile apps means that geolocation is increasingly becoming a necessary feature for any killer app.

Chrome OS: In November, Google gave the world a sneak peek at its Chrome operating system, which is expected to be released later this year. The Chrome OS is Google’s most direct attack on Windows

Mobile Video: With video cameras integrated into the latest iPhone 3GS and other Web phones, live video streaming apps are becoming more commonplace—both streaming from phones and to them. Not just 3G but 4G!

Mobile Transactions: As mobile phones become full-fledged computers, they can be used for mobile commerce also. One area poised to take off in 2010 are mobile payments and transactions. Twitter founder Jack Dorsey’s latest startup Square turns the iPhone into a credit card reader. Verifone has its competing product, as does Mophie. The idea is that any mobile phone can become a point of sale, and those mobile transactions can tie into back-end accounting, CRM, and other enterprise systems.

Android: + Google

10 Ways Social Media Will Change In 2010
via iLibrarian by Ellyssa on 1/2/10
Social Media Innovation Will No Longer Be Limited By Technology
With Web technology maturing and the near-elimination of previous barriers such as closed platforms and discrete logins, companies will now look to innovate the way they use existing technology, rather than focus on technology enhancements themselves. We will see a move to leverage existing assets -- content and capabilities -- in new ways, turning information to wisdom and insight to action. Whereas once user research required focus groups and usability tests, companies will utilize the Web's capabilities to achieve the same.

Mobile Will Take Center Stage
Worldwide, the iPhone alone accounts for about 33% of mobile web traffic and IDC predicts the number of mobile web users will hit one billion by 2010. As the technological barriers come down, people will increasingly use their phones on-the-go to access social networks, search, read content and find location-based information. Our phones will be used as a central hub and beacon -- enabling a slew of new capabilities and experiences

Enterprises Will Shape the Next Generation of What We've Called "Social Media"
With a reported average of 25% increase in funds allocation toward social media activities, in 2010 we will see a surge in adoption of social media across product, services and solutions companies.
Having the need and the funds, enterprises will determine the next generation of social experiences. They will push enhancements that meet their needs, specifically around monitoring, automation, alignment with the sales cycle and integration with existing systems, expanding social "media" to encompass the ecosystem of social computing across solutions, and making them actionable for the company.

Finally: Real, Cool and Very Bizarre Online-Offline Integration
Virtual worlds, games and avatars were just the beginning of the online-offline integration. In 2010 we'll see a greater push on this front as distance and physical walls will matter even less. Augmented reality -- already integrated into Yelp's latest geo-tagging enabled application -- will allow users to find relevant information and people depending on their location; Twitter360 will help people find each other, connect and see updates by location all while on the go through their mobile device. People will be able to scan products on shelves but process the sale online; you'll never need to ask for a business card again at events -- and you may actually get promotions and discounts that match your interests.

Many "Old" Skills Will Be Needed Again
An economic downturn coupled with the surge of social media eliminated many traditional marketing and PR roles. But this year, we'll see the return of professionals to the field.

Women Will Rule Social Media
2009 revealed the growing role women play online. Women make 75% of all buying decisions for the home, and 85% of all consumer purchases. Social networks have at least 50% female members, and it is women ages 35-55 who make up the fastest-growing population on Facebook -- not the expected Gen-Y population as previously anticipated. Previously limited by organizational hierarchies and job demands, women today are free to create, express and promote themselves using social media channels. Innately excelling at communication, relationship building and multi-level attention, women will take the reins on their careers and network becoming both a sought-after consumer segment as well as driving business strategies for social-media-connected companies.

Social Media Will Move Into New Domains
Social media as we knew it even 6 months ago has changed. By this time next year, it will have become fully integrated into everything we do online and offline. By the end of this year we'll see a move toward greater control over content and companies will fight over social media land grabs in preparation for the future.

No comments: